SEO Metrics That Actually Matter And 4 That Don’t

SEO Metrics That Actually Matter (And 4 That Don’t)

But how do you know which are which? You’ll find the answers here.

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We’ll go through the following 10 SEO metrics worth tracking:

  1. Organic traffic
  2. Keyword rankings
  3. Search visibility
  4. Traffic value
  5. Organic traffic conversions
  6. Referring domains
  7. Indexed pages
  8. Index coverage errors
  9. Core Web Vitals
  10. Website health

Followed by these four metrics that are popular but actually don’t matter:

  1. Bounce rate
  2. Exit rate
  3. Avg. session duration
  4. Pages per visit or session

In the end, you’ll understand what really reflects your SEO efforts and how.

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10 SEO metrics worth tracking

If you ask SEOs what data they look at the most, it’s likely organic traffic. Duh, that’s a no-brainer. However, it’s not an indicator of SEO success without more context in most cases.

In fact, you should never rely on a single number without knowing what’s behind it. So let’s tackle the intricacies of organic traffic first.

 Organic traffic

Organic traffic represents all non-paid clicks that come from search engines.

Why it’s useful

If your organic traffic is trending upwards, that could be a sign that your SEO efforts are paying off. However, keep in mind that more organic traffic doesn’t necessarily mean more sales unless you monetize your website traffic by displaying ads.

How to track it

The Performance tab in Google Search Console is going to give you the most accurate view of your organic traffic over time:

 Keyword rankings

Keyword rankings refer to a website’s organic ranking positions in the search results for particular keywords.

Why it’s useful

You care about ranking well for some keywords more than others. Generally speaking, the more relevant the keyword is to your product and business, the more valuable it is for you to rank well for it.

Tracking your keyword rankings allows you to monitor your SEO performance for your most important keywords over time.

How to track it

For the most precise results, get a third-party rank tracking tool like Rank Tracker. Set up a project for your website, paste a bunch of keywords you want to track your rankings for, and you’re good to go.

 

SEO Metrics That Actually Matter (And 4 That Don’t)

But how do you know which are which? You’ll find the answers here.

Wp Rocket Coupon & Promo Codes – Best Cache Plugin { Get 10% OFF 

We’ll go through the following 10 SEO metrics worth tracking:

  1. Organic traffic
  2. Keyword rankings
  3. Search visibility
  4. Traffic value
  5. Organic traffic conversions
  6. Referring domains
  7. Indexed pages
  8. Index coverage errors
  9. Core Web Vitals
  10. Website health

Followed by these four metrics that are popular but actually don’t matter:

  1. Bounce rate
  2. Exit rate
  3. Avg. session duration
  4. Pages per visit or session

In the end, you’ll understand what really reflects your SEO efforts and how.

JOB VACENCY IN SANIMA BANK 

10 SEO metrics worth tracking

If you ask SEOs what data they look at the most, it’s likely organic traffic. Duh, that’s a no-brainer. However, it’s not an indicator of SEO success without more context in most cases.

In fact, you should never rely on a single number without knowing what’s behind it. So let’s tackle the intricacies of organic traffic first.

 Organic traffic

Organic traffic represents all non-paid clicks that come from search engines.

Why it’s useful

If your organic traffic is trending upwards, that could be a sign that your SEO efforts are paying off. However, keep in mind that more organic traffic doesn’t necessarily mean more sales unless you monetize your website traffic by displaying ads.

How to track it

The Performance tab in Google Search Console is going to give you the most accurate view of your organic traffic over time:

 Keyword rankings

Keyword rankings refer to a website’s organic ranking positions in the search results for particular keywords.

Why it’s useful

You care about ranking well for some keywords more than others. Generally speaking, the more relevant the keyword is to your product and business, the more valuable it is for you to rank well for it.Tracking your keyword rankings allows you to monitor your SEO performance for your most important keywords over time.

How to track it

For the most precise results, get a third-party rank tracking tool like Rank Tracker. Set up a project for your website, paste a bunch of keywords you want to track your rankings for, and you’re good to go.

 

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